Urban Green Council Fall Conference – ‘Cooling on Climate Change, Designing the Message’

Urban Green Council invites you to attend Cooling on Climate Change: Designing the Message, a unique half-day conference examining public perception of climate change, the forces that influence our perception, and the role of the green building movement in climate change mitigation and adaptation.

In 2006, 77% of Americans said there is solid evidence of global warming. That number dipped to 58% early in 2012 and rose again to 70% as late as July.  With public perception literally changing with the weather, Cooling on Climate Change seeks to explore the messages and campaigns behind these swings.

The goal of the conference is to gather critical thinkers for a candid discussion about climate change messaging and action.  Dr. James Hansen, Director of the NASA Goddard Institute for Space Studies will provide the keynote address.  Few scientists have brought more attention to climate change than the outspoken Dr. Hansen, who in his latest paper makes a link between increased greenhouse gases and recent severe weather across the globe.

WHEN: Sep 18 2012, 8:30 AM – 12:30 PM

WHERE: Bloomberg, 731 Lexington Ave, New York, NY 10022

RSVP: This free event is open to Urban Green Council Members only, but registration is required.

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